Thursday, 22 September 2011

With My Knitting in My Pocket and My Heart in my Throat

Northern Loops is much more than knitting and to ensure that it keeps going (Cue that popular word here--sustainability.) We need to generate funds and make connections with other organisations. While I would much rather invent a new stitch or talk to a group of pensioners or kids with knitting needles in my hands, sometimes I need to put my knitting in my pocket and go out and play with the people in suits.
So yesterday Northern Loops and I went to the Business Gateway Roadshow in the ballroom of the Pentland Hotel. I found my suit in the back of the closet and in preparation I looked over my venture development plan and previous marketing materials and dove into the language of markets and customers and benefits and outcomes. Fortunately I could see Northern Loops still amongst that language. Even more fortunately the people in suits could see it, too.
I met some great people committed to helping little organisations like us get not necessarily bigger but definitely better. It was worth putting my knitting in my pocket for a day.

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